WHAT: Creative Directors Book Picks
WHY: Today is the World Book and Copryright day

@coolhproject
Today we celebrate worldwide the World Book and Copyright Day and just as we saw on The Never Ending Story, young people isn’t going to the libraries very often, forgetting how cool is to sit behind a great book or at least behind an e-reader to read something more than a cheap magazine.
That’s why the Creative Directors of CoolHunting Project put on their reading glasses to crumble the new literary offerings to give the best to crave for out of them these next days.
Greta Alvarez picks:
Pick N° 1: For Kinky Minds
Porn.com: Making Sense of Online Pornography by Feona Attwood

A book that studies web porn. Porn 2.0 seen thru the new industry of online entertainment.
An investigation linked to all those people who are always looking for new porn (now more accessible for the ladies), about sex-bloggers, sites to Rank these erotic audiovisual practices and a visual culture about online swinging. Porn.com includes analysis about Horrorporn, Gay for Pay, Costume Play, Key Parties and everything that has to do with changes on earth and the sex industry. Everything is online, even pornography. With the forgiveness of moralists, a great contribution
Pick N°2: For lovers, losers or amorous writers
Great Philosophers Who Failed at Love by Andrew Shaffer

Everyone falls in love. Even the great thinkers lost their minds for a girl and not only that but they also had broken hearts and love failures. According to this book everything aims that they had success on the writing and creative part but they had and F on love practices.
Some cases: Friedrich Nietzsche, The nihilist, the same guy who proclaimed god’s death was rejected by every single one of the women he tried to proposed, even so he never stop asking. Albert Camus: He divorced after he found his wife sleeping with a doctor to have a little bit of morphine in exchange. Jean-Paul Sartre: He adopted his lover as his daughter.
Maybe the intelligent suffers more with love, as Bob Dylan says, quoted on the book: “”You can´t be in love and wise at the same time”
Lizandro Melean Picks:
Pick Nº1: For Sci-Fi lovers
11/22/63 by Stephen King

The next effort of the proclaimed master of suspense is a mix between Back to The Future and a lot of Science Fiction similar to Riding the Bullet. What will happen if I could save JFK from his murderer? This is the question that the main character asks himself when he found a portal to 1958 on a dinner basement. Suspense, emotion and intrigue is what this thousand pages tour de force will be about. The book will have its way to shelves on November 8th, days before the 47th anniversary of JFK assassination.
Pick N°2: For Generation-X Bastards
Damned by Chuck Palahniuk

The contemporary genius, who was famous thanks to his Fight Club book, will make a comeback this October 18th with Damned. The book tells the story of an eleven year old girl which suddenly wakes up in hell without knowing why she is there and much less why she has to spend the rest of eternity in Satan’s layer. The author described his book as an adventure of the late John Hughes: “The Breakfast Club from hell”.
Coolhunting Project Extra Pick: For social rejects, rockers and dandy boys
Skag Boys by Irvine Welsh

A prequel to Trainspotting. This sir will return on April 2012 and he will tell the story of Rent, main character from the first book, before his descent to drugs and his passion for needles. Following Bret Easton Ellis´s path, Walsh submerges us into the London decadence of the 80´s and how drugs damaged a lot of dental enamels and two or three lives. A great way to forget about William & Kate’s wedding. Other book to click on the pre order button.